| Job Title: |
Digital Program Director |
| Job Description: |
• Oversight of content of all Clear Channel digital properties
• The Digital Program Director is ultimately responsible for meeting digital audience goals
• Analysis of metrics and diagnostics to shape strategy.
• Working with Programming, Marketing and Promotions to create and program brand-appropriate content to drive digital audience and user engagement
• Finding innovative ways to use our digital properties to grow terrestrial ratings
• Managing a team of Digital Content Directors and Producers
• Working with Program Directors to strategize the most effective use of on-air inventory to grow digital audience
• Working with Clear Channel Radio Digital to ensure that local sites are in line with national digital priorities. This includes finding new ways to evolve the symbiotic relationship of using national assets to grow local audience and vice/versa
• Working closely with Online/Integrated Sales Manager to find on-brand ways to monetize our digital audiences
• Owning digital marketing: marketing our stations through our own sites, ultimately overseeing social media programs and, where available, working with marketing directors/PDs to place online advertising buys
• Developing and execution of social media strategy
• Along with PDs, develop and maintain a long-term editorial and promotional calendar for each station’s site
• Identifying content partnerships that could be beneficial to the brands and working through the right channels to pursue appropriate avenues
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| Job Category: |
Radio |
| Location: |
Montgomery County, MD |
| Division: |
Radio |
| Employment Status: |
Full-Time |
| Job Requirements: |
• A minimum of three years in a content creation and/or production capacity
• Strong background in the online space. Skills in advanced HTML and Flash a plus
• Aptitude in basic design programs, such as Photoshop
• Minimum three years experience producing content for the web
• Must be an idea factory, always coming up with new ways to keep content fresh
• Strong knowledge of pop culture and current events
• Good people skills and the desire to work in a team-oriented environment, highly organized
• The ability to work quickly and shift gears on a dime to capitalize on traffic opportunities
• Must be a self-starter who excels at working independently
• Experience working with social media, if not professionally than to a high degree in your personal life
• Experience managing employees a plus
• Omniture Site Catalyst experience a plus
• Copywriting experience a plus
• Healthy addiction to the Internet a must
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| Benefits: |
Interested applicants should Email resumes ASAP to Careers@clearchannel.com. |
| Date Posted: |
03/16/2010 |
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